Content & Distribution
Plan, produce, and distribute content that reaches the right audience.
We coordinate content planning and distribution considerations that connect athlete stories with campaign objectives.
Content Planning
Campaign messaging
Athlete story angle
Content formats
Platform selection
Posting sequence
Approval workflow
Photography
Short-form video
Long-form video
Interviews
Behind-the-scenes content
Event coverage
Distribution & Measurement
Athlete-owned channels
Brand-owned channels
Media outreach
Community partners
Paid social coordination
Whitelisting
Spark Ads
Retargeting
Geographic targeting
Audience targeting
Measurement
Reach
Impressions
Views
Engagement
Clicks
Conversions
Attendance
Earned media
Audience growth
Content completion
Campaign sentiment
Cost per result when available
Andrew & Andrew coordinates content and distribution planning. Paid media buying is coordinated through qualified media partners where applicable.